One name, one guarantee.

Fashion [21 September 2005]

After six dressing boutiques , accessories are the protagonists of the seventh Giglio shop opened in Palermo. The Sicilian entrepreneur in synonymous with value, his name has become a brand, and the importance of the service is at the centre of the commercial strategy that goes ahead with the jeans project.

The individuality of each brand and the personality of each collection plays an important role in the new space entirely dedicated to the Giglio accessories . The shop opened last May in Palermo. Four window shops, right in the very shopping area of Palermo, welcome customers in a functional and suggestive environment and offer the best of international brands for shoes, bags and belts according to the style and philosophy of the patron Michele Giglio .

One name one guarantee: that is right to say considering the last new born after the seven shops already available in town. And here as well the main goal is the same: the creation of a new meeting area between the best world suppliers and exclusive customers. The value of the name, the most prestigious of the Sicilian capital, is the most important ingredient of his success, and counts on a 35 years lasting history of familiar tradition with two generations involved in the first texture shop opened in 1970 belonging to the grand father and to the father after.

“The griffe itself is not enough”. This is Michele Giglio’s motto. Him, together with his wife and sons Giuseppe and Federico, stresses out the importance of the quality of the service, which has become the pride of the enterprise.

All collections one by one.

“We have always been dealing with accessories”, so does Michele Giglio explain. “Our stores always present shoes, belts, bags to complete the wearing suggestions, so customers can easily create the best matching”. Giglio accessories area, temple of the young prêt a porter, offers day shoes of the best brands like Hogan and Prada .

“The idea of opening a new store for accessories only, starts from the need of presenting our collection in their integrity, within a beautiful and linear space, not only a taste of them, like in the rest of our stores”.

The development and the interest of customers to the accessory grew year by year: “First results are positive – says the entrepreneur – shoes are at the top of preferences (80%) followed by belts and bags. As a matter of fact, the Sicilian capital is a very up to date city concerning fashion and trend just like Milan or Rome. Things work exactly the same: a demanding customer who wants to keep pace with fashion and time”.

Prada and Hogan, Paciotti , Della Valle , and many more brands for Giglio accessories, with highly competent clerks for each brand, for a customers who “wants the best”.

The leading role of corners

“The guiding line of the layout – explains architect Maurizio Peregalli who projected the shop – is the creation of separate sectors, each sector recognizable thanks to a signal above introducing the brand”. There is one griffe for each wall and the structures of the spaces guarantees an optimal organization according to the standars of each brands. “The goal – emphasizes Michele Giglio – is to provide the best visibility to the product”.

“The environment is contemporary, essential – says Peregalli – the contrast with the benches covered with purplish red leather has been created on purpose, and represents the only exception to an homogeneous environment”.

Pavements and ceilings reflect each other with charming light games. The steel shelves are combined with Plexiglas materials and many abstract images remind shoes or just feet.