GUCCI | Spring Summer 2014 collection
The Gucci brand is now known all over the world, but it has a long history. Founder of the House, the Italian Guccio Gucci opened in Florence in the early 20's a few shops specializing in leather goods, luggage and equitation, a subject very dear to the House that still repeats some shoe and accessorie details that make reference to the equestrian world, like the clamp and the red and green ribbon inspired by the girth of the saddle
In 1938 he creates the first boutique in Via Condotti in Rome and begins to use materials such as hemp, jute, wool and bamboo that are much cheaper than leather.
During the 60s, the Gucci fashion house adopts what would become the historic logo with the two G (in honor of the founder Guccio Gucci) , unmistakable symbol of the House that is recognized around the world.
The House of Gucci is now synonymous with haute couture in the world, being able to create garments that blend modernity with tradition. This unique style is present in both men and women fall/winter collections, and also in the line dedicated to children, where the excellence of couture cuts and fine and functional fabrics mix to create a dynamic and modern style.
Milestones collections of Gucci are the moccasins with clamps, the Gucci prints that we find in footwear and accessories, the Flora print and Bamboo bag.