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The double soul of  Fay

The double soul of Fay

Modern and versatile, the new Fay collection: fashion and lifestyle.01 April 2016

The Fay male collection tells about a man with a versatile, modern and cosmopolitan style. Although its cornepoints of innovation and tradition are well-fixed, the brand keeps up the pace with the dynamism of nowadays men - through a collection all to be discovered - presenting comfortable jackets, as well as practical and casual, in line with the lifestyle of the typical Fay man. The element confirming the "Double life" soul is the choice of the two brothers, Dylan e Hopper Penn, as protagonists for the new Spring/Summer 2016 advertising campaign, shot in the evocative landscape of Palm Springs.

Pictures portraying spontaneous moments of daily life, like a walk or riding on a motorcycle through the desert, the sons of Sean Penn and Robin Wright are the emblem of a stylish youth, able to be sporty and classy at the same time, and that exaclty mirrors the brand philosphy mood, named by the company itself "Double Life": the perfect union of a refined style suitable for the free time as well as for the office; a classical Made in Italy appeal that keeps evolving and embracing different cultures and styles.

The jackets for men and women of the new Fay collection represent the perfect balance between the iconic models of the brand and the new ones inspired by the Oriental fashion. Discover the new Fay collections for men, women and junior and remember that on the shipping is free.

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