Our commitment to innovation and authenticity
At GIGLIO.COM, we believe in technological innovation that serves creativity.
In compliance with Article 50 of EU Regulation 2024/1689, and in line with our principles of transparency that guide our work and communications towards our customers, we want to inform you about how content is produced and handled across GIGLIO.COM:
- Product Authenticity: We guarantee that every single item of clothing and accessory featured in our images is authentic, photographed in person, and not altered in any way that misrepresents its characteristics.
- AI Use and Human Supervision: For some of our editorial campaigns and digital photoshoots, we use Generative AI tools to create immersive backgrounds and unique visual contexts. Our goal is to provide additional visual inspiration to help customers make more informed purchasing decisions. In every case, AI-generated content is reviewed by our teams before publication.
- Customer Support: To provide faster and more efficient assistance, we utilize artificial intelligence tools for initial inquiries and simple requests. Whenever a deeper review is needed, your inquiry will be handed over to a dedicated customer support representative.
- Data Protection: Rest assured that no personal data is used to train AI models.
If you have an questions or would like to report an inssue, our Data Protection Officer (DPO) is at your full disposal at: dpo@giglio.com
